If it snows, no one will come to the farm and we won’t make money. Should we sell at the farmers market or invest in an on-site farm store? Should I take credit cards or cash only? How much do I charge? If I increase my prices, will I lose all my customers? Worry —… Read more
When was the last time you had a few hours to yourself? Alone. Quiet. Without interruptions? You’re probably rolling your eyes and thinking… yeah, right… that doesn’t happen. Stress. Burnout. Overwhelm. Ready to quit. Ring a bell? It gets to all of us. We’re constantly running around and working ourselves to the bone. Farmers… Read more
Be sure to get the FREE guide to Instagram for farmers here! What’s an Instagram category? Why do you need categories on Instagram? What makes your reach drop? What’s an algorithm? On today’s podcast, I’m going to teach you how to choose categories so that you’ll know exactly what to post and when. Choosing 6-8… Read more
Ever want someone to tell you exactly what you need to be doing on Instagram — and nothing more? Wouldn’t it be nice if someone could cut through the clutter of what’s working and what’s not and give it to you — plain and simple. With so much advice out there, it’s hard to determine… Read more
Is your social media “reach” down? Is no one buying on Facebook like they used to? Do you really need to be blogging? Is it necessary to have a website in this day and age? The social landscape of Facebook and Instagram have drastically changed in the past several years and “things aren’t what they… Read more
Meet Chelsie, she has three young girls. She sells meat chickens, eggs and maple syrup. She didn’t have a marketing plan or strategy before she took Farm Marketing from the Heart. Chelsie enjoyed talking to people but her word-of-mouth marketing style had many dead ends that never panned out. She said it best, “Marketing… what… Read more
Meet Cate Crawford, a pastured pork and poultry farmer from New York. I’m so excited to share Cate’s success from Farm Marketing from the Heart because, in the beginning, Cate didn’t feel confident marketing. A common feeling, right? Here’s the thing: A lot of farmers aren’t confident marketing but you can’t let that stop you… Read more
The #1 complaint I hear from farmers about marketing is “I’m too busy and can’t add one more thing to my plate. I just don’t have time for marketing.” Trust me, no one has time to fit in “one more thing” but I’m here to tell you marketing your farm is a must if you… Read more
Welcome to Q&A Day on the Profitable Mindset Podcast! When you’re new to farming and don’t know where to start the questions are endless. When first starting, what are the best cash-flowing products I should sell to hit the ground running and keep expanding? What’s the best way to draw in customers? Can you… Read more
Part 1 was all about how to determine what price you should be charging. Part 2 is about the strategy you need to find customers willing to pay your high prices. Part 3 will be about how to raise your prices the right way. If you’re nervous to raise your farm product prices because… Read more
