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How to Find Customers That Will Value Your Products thumbnail

“I hate selling because I don’t feel understood. I value and use what I sell, but I can’t find customers that will value my products.” If this sounds like you, you’re not alone. I get this question a lot: “How do I find people that will value my products?” And as much as I’d love… Read more

How to Manage Your Stress When You Can’t Control Things thumbnail

“Fear.” “Scattered and unfocused.” “Physical pain.” “No confidence.” “Start but don’t finish.” “People walking all over me.” “Fibromyalgia.” “No control.” Farmers shared these words and phrases with me in reference to the stress and anxiety they experience on a daily basis. I have a secret weapon that helps me with the stress and anxiety I… Read more

Say hello to Lori Jo and Mary Margaret… They’re students inside, Farm Marketing From the Heart, which is open for enrollment until Friday, Sept 28, midnight. Lori Jo is a flower farmer from Michigan. She’s an avid learner and has taken quite a few courses at this point. When she took FMFH she was brand… Read more

I’d like you to meet Jennifer & Sarah. They’re students inside, Farm Marketing From the Heart, which is currently open for enrollment until Friday, Sept 28. MEET SARAH Sarah started the course in 2016 — 1 day after she got home from the hospital after having her 3rd baby! She was so unsure if she’d… Read more

How to Maintain Relationships When Something Goes Wrong thumbnail

This happens about once a year… I get calls, emails and texts from customers saying, “My milk taste awful this week. I can’t drink it. Can I get a refund? What happened?” All normal on a raw milk dairy — whether it’s the accidental jaunt through the onion patch or the excessive grass in spring… Read more

6 Ways to Avoid *Burnout* on the Farm thumbnail

We’ve all been there… Burned out. Stressed out. Ready to throw in the towel I can safely say this is one problem all us farmers face! After just a couple months of milking cows twice a day, I realized I had to make a change otherwise I was going to burn out and quit.  And… Read more

How to Create a Strong Call-To-Action in Your Marketing thumbnail

Each week I receive many marketing emails, blog posts, and see social media posts from farmers and they are super informative – I hear all about their newest products available or opportunities for a class. And unfortunately, that’s where it often ends – they forget (or are afraid) to tell their readers & followers to… Read more

How to Talk About Your High Prices Without Feeling Guilty thumbnail

The mindset shift Joel Salatin taught me about pricing your products as “craft food” instead of as a commodity. For the second time in less than a year, my husband and I hosted Joel Salatin at our home so we could teach “The Profitable Farm Workshop.” No matter how many times I hear Joel speak… Read more

How to Plan a Successful Photo Shoot on the Farm thumbnail

In today’s world of online marketing, top-notch photos are a necessity and an important part of your successful marketing strategy. We live in such a visual world that websites are expected to be beautiful. And Facebook and Instagram have made it so everyone can look like a semi-professional photographer! A Professional Photo Shoot Can Convert… Read more

How to Use Farm Events to Attract New Customers and Profit thumbnail

Food in our society is a commodity. In other words, the cheaper the better. That’s what the average shoppers expect. As a farmer, it is impossible to compete with the low prices and convenience of any industrially priced food. Unfortunately, many farmers do try to compete on price and convenience, and they find they can’t… Read more

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Get the Free Complete Storefront Checklist to make more Sales with your Farm Store, Market Booth, Delivery Program, and more!

Download it now