I started this site to help lady farmers like you stay in business.
Hey there, I’m Charlotte.
And the first thing you need to know is that I’m a farmer, too.
I shovel manure, just like you.
I milk the cows at 5:00 am before making the kids’ breakfasts. And my husband’s.
I haul a flock of chickens to the butcher to make my husband’s favorite dinner.
I’ve had to calm down a customer who missed out on the last package of beef bones.
And that’s the fun stuff.
When I started the farm 7 years ago I was a newly divorced mom.
I quickly found out it wasn’t going to be so easy to support my family — or spend any time with them — with this venture.
Because here’s what I don’t have to tell you about running the average farm:
Getting customers to find you and pay your price is nearly impossible. “You charge WHAT for a gallon of milk? I’ll go to Safeway.”
Hiring employees is expensive — usually too expensive (try finding someone who wants to be covered in manure and dirt and smell bad all day for minimum wage).
PROFIT? What profit?
Good news! It doesn’t have to be this way.
You don’t have to be the average farm.
You can be a great farm, a profitable farm, a farm that does things a little differently and attracts droves of delighted, clamoring customers who LOVE your products and won’t settle for any other.
I’m going to make sure of it.
You’re probably wondering what qualifies me to make that promise.
1. I transformed my farm from a struggling farm to a hugely profitable, sustainable farm — without compromising my product, cutting corners, or slogging it out by myself for years.
Picture this: On a typical day, 30 customers show up at our farm store, 5 days a week to get their meat, eggs and milk. They come to us. I don’t have to deliver, to drive around to farmer’s markets in neighboring towns or dump surplus to the pigs.
And those customers trust us. They love us. They come back, again and again.
I did this using the power of the internet. That idea sounded scary to me at first, too — I’m a farm gal, not a techie!
But guess what: If I can do it, so can you. And wait till you see what a difference it makes.
You wouldn’t believe what email — yes, simple old email — can do to attract the right customers.
2. I’ve been named by Food Tank as one of the top 25 most influential women in the world in food and agriculture.
I’ve been pretty vocal about the fact that you must prioritize profit in your farming endeavors. Am I all about the money?
No, but there’s one hard truth about this business and that’s if you don’t make a profit the expenses are so great that you will quickly disappear.
3. Most importantly, I’ve helped over 100 farmers become more successful, increase profits, and finally have the farm life they’d dreamed of. And that’s in just the last year.
Just after making a few tweaks I showed the farmers who took my courses, they’ve come to me and said things like:
“It used to take me months to sell a half a beef, and since taking your course it takes me about 10 minutes.”
“It would’ve taken me 20 years to learn what you just taught me, in one neat little package, all in a month.”
“We see an increase in the bottom line of 1000 dollars a week…It’s almost too good to be true.”
If you love the idea of farming but haven’t figured out how to get the customers you need…
If you want to rediscover the beauty and joy of farm life…
If you love the idea of finally showing enough profit to quit your day-job or retire your husband…
Then you’re in the right place.
Want to know more of what I’m about + get weekly live Q&A’s with me? Click here to join my Free Private Facebook Group for farmers!